AUCKLAND, Today: TBWA\NZ and ANZ snagged New Zealand’s only Gold at the APAC Effie Awards over the weekend. This adds...
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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Who Wants Usage? What if streaming TV content...
At this year's TV upfronts, one of the leading players in streaming opened its event with a video set inside...
Flaky friends, gotta love 'em, are a menace to society. The missed reservations and leftover concert tickets alone can really...
No one appreciates an influencer more than I do. I've been a believer in real people sharing their points of...
It was my first "real" vacation since the pandemic. On the morning of day three, I got a text from...
Over the past couple of years, thousands of retail industry trends have been flying around like loose threads. But, through...
A new industrywide report shows how buyers, including top advertisers, continue to waste money on inefficient supply paths and low-quality...
Last week, the Global Effie ‘Best of the Best’ contenders were revealed, with YoungShand emerging as the sole New Zealand...
Transparency is making its way into CTV bid requests, including supply source, content genre and, increasingly, show-level transparency. According to...