What are we if not the sum of our anecdotes? The stories, fragments and moments that pop to mind when...
OpenX
Gentry was considered an adtech trailblazer and a caring friend to many in the world of media and advertising. Adweek...
In 2018, DV360 demand on OpenX’s exchange plummeted without warning. It was bad – down by more than 40% – and baffling....
OpenX filed a lawsuit against Google over its anticompetitive practices. And HyphaMetrics claimed victory against Nielsen in court over a...
Google’s former SSP practices are the legal gift that keeps giving; Perplexity has been disregarding robots.txt files; and ads prop...
The supply-side platform is seeking damages over what it says are anti-competitive adtech practices. Adweek Feed
This week's industry updates highlight key leadership changes and expansions across agencies, talent management firms, and creative production companies. AbelsonTaylor...
OpenX would like people to stop thinking about supply-side platforms as “dumb pipes,” thank you very much. There may have...
CTV advertising is experiencing some growing pains, especially in its convoluted supply chain. Issues include auction duplication from header-bidding products...
If you’re waiting for OpenX to follow in the footsteps of Magnite, PubMatic and others and make a long-awaited debut...