The travel industry came to a screeching halt last year as consumers stayed indoors during the height of the COVID-19...
programmatic
Travel marketing budgets were among the first to crash when COVID-19 reared its head. A Skift survey of 756 companies...
Fresh off its IPO in April, ad verification provider DoubleVerify saw its revenue increase 44% to $ 76.5 million year-over-year...
Connected TV has arrived – a bit earlier than programmers may have expected. The pandemic-related boom in streaming, along with...
After an upfront season where buyers snapped up CTV inventory, programmatic buyers are concerned that there won’t be much left....
Lumo Digital Outdoor and Hivestack have teamed up to launch New Zealand’s first dynamic programmatic digital out-of-home (DOOH) campaign for Fire...
The “un-carrier” is getting into programmatic. T-Mobile has hired ad tech vet Mike Peralta, former CEO of AudienceScience, EVP at...
Premium digital media provider Mi9 has announced that Vinay Shriyan has joined the team as Programmatic Manager. Shiryan’s experience in...
Two years ago, Amazon announced a programmatic Fire TV program with The Trade Desk and dataxu as inaugural DSP partners....
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