Lumo Digital Outdoor and Hivestack have teamed up to launch New Zealand’s first dynamic programmatic digital out-of-home (DOOH) campaign for Fire...
programmatic
The “un-carrier” is getting into programmatic. T-Mobile has hired ad tech vet Mike Peralta, former CEO of AudienceScience, EVP at...
Premium digital media provider Mi9 has announced that Vinay Shriyan has joined the team as Programmatic Manager. Shiryan’s experience in...
Two years ago, Amazon announced a programmatic Fire TV program with The Trade Desk and dataxu as inaugural DSP partners....
Subscribe to AdExchanger Talks on iTunes, Google Play, Spotify, Stitcher, SoundCloud or wherever you listen to podcasts. The Association of...
After spending $ 4 billion combined to acquire Pandora in 2018 and Stitcher last year, SiriusXM’s podcast strategy is starting...
Streaming is the word for this year's upfront discussions, but big networks aren't yet opening up that highly valuable inventory...
This article is sponsored by Xandr. As upfronts season approaches, programmatic guaranteed promises to play a major role in the...
Digital ad tech companies are making their play to control advertising on CTV. But it’s not easy to become a...
Subscribe to AdExchanger Talks on iTunes, Google Play, Spotify, Stitcher, SoundCloud or wherever you listen to podcasts. Tim Hwang’s 2020...