Unity has a gameplan for programmatic. On Tuesday, the game engine, which has a growing advertising business, announced the appointment...
programmatic
Another industry research report is raising the alarm about invalid traffic (IVT), exposing glaring vulnerabilities in the programmatic CTV supply...
Marketers using the new platform will be able to reach large, engaged audiences in respectful, brand-safe environments. Adweek Feed
Is programmatic really broken—or just in need of a reset? In this episode of Inside the Stack, Yieldmo founder and...
If you didn’t happen to watch the main stage of AdExchanger’s Programmatic IO New York this week, then you missed...
AUCKLAND, Today: NZME has brought on board Deep Balsara as Programmatic Manager, a brand-new role within its Agency team designed...
New Zealand Media and Entertainment has announced the appointment of Deep Balsara as programmatic manager. The role is a new...
Bringing media buying in-house is “chaotic and disruptive” – but totally worth it, according to Glenniss Richards, Bayer’s senior director...
Swish, a startup that partners with retailers to provide product full-size CPG samples to people doing their grocery shopping online,...
Enjoy this weekly comic from AdExchanger.com that highlights the digital advertising ecosystem … The post Comic: Ready For Programmatic IO NY? appeared...