PubMatic has its supply-path optimization initiative, its strategy to introduce direct deals for CTV and online video, to thank for...
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Three months ago, PubMatic outlined its bounceback plan to capitalize on the return of ad spend after an anemic year-plus...
PubMatic’s latest earnings point to lingering softness in the ad market. But the company is betting on a bright future...
PubMatic reported meager YOY revenue growth in Q2, up just a smidge to $ 63.3 million from $ 63 million...
On Tuesday, PubMatic entered the crowded retail media space with the launch of a self-service ad platform for commerce media called...
Getting consumers' attention is about to get easier. Supply-side platform (SSP) PubMatic and attention vendor Playground xyz have struck a...
When MediaMath filed for Chapter 11 bankruptcy protection in a Delaware district court on Friday, its debts were laid bare....
On the heels of the launch of its latest supply-path optimization product, PubMatic posted $ 55.4 million in Q1 revenue,...
PubMatic's end-to-end platform, Activate, lets advertisers buy CTV and online video inventory via direct deals, bypassing DSPs. The post PubMatic...
Ad tech companies manage billions of advertising bids across thousands of publishers in a matter of milliseconds. So, when a...