Welcome, AdExchanger Commerce Media subscribers. Thanks for reading! We recently covered the efforts by the IAB Tech Lab to standardize...
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AUCKLAND, Today: Leading retail DOOH provider Hyper has unveiled “an exciting” new media partnership with Bargain Chemist. The relationship will...
The retail and fashion industries have undergone significant transformation in recent years, driven by changing consumer preferences and the rise...
The CPG Guys, a brand and retail industry podcast, started as a way for ecommerce expert Sri Rajagopalan and data...
Klarna is best known as a buy-now, pay-later (BNPL) service for ecommerce purchases. But don’t be surprised if you see...
AUCKLAND, Tuesday: MarketMedia, the retail media network of The Warehouse Group, has appointed Rory McDonald as head of sales and...
MarketMedia, the retail media network of The Warehouse Group, has announced that Rory McDonald is joining as the Head of...
Hey, readers! Thanks for reading AdExchanger’s Commerce Media newsletter. I’m Senior Editor James Hercher, and this week I'm diving into...
There's no sign of a slowdown for retail media networks (RMN). However, as with any emerging technology, for the brand...
What are "information resources?" What is a "purchase diary panel?" What is an indri, and would people necessarily associate a...