McDonald's has revived McDonaldland as it seeks to build cultural relevance among Gen Z and older fans Adweek Feed
Revival
While all eyes are on Amazon founder Jeff Bezos’ high-profile wedding in Venice, Italy this week, JCPenney hopes to divert...
Dust off those bucket hats, matching tracksuits, and Hanson CDs: the 90s are back. Old Navy is the latest brand...
As it marches ahead with its turnaround plan, Gap has reinstated its chief marketing officer position, hiring PepsiCo's Fabiola Torres...
A "Where Are They Now" epilogue for the golden years of Crispin Porter + Bogusky would be endless as seemingly...
The start of the pandemic was a tricky time for the out-of-home advertising industry for obvious reasons. It’s hard to...
Among performance-marketing categories, both out-of-home and direct-mail advertising experienced devastating declines in 2020. As the effects of the pandemic slowly...
Sex and the City started as a premium cable series, then became a movie franchise---and is now headed to streaming....