As brands experiment with recent advances in generative machine learning, one of the nation's biggest cable companies is offering small...
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NBCUniversal is launching Peacock Ad Manager to all advertisers in 2023 in an effort to court small businesses and performance...
In October, Anagram spun off from programmatic platform Digilant and relaunched as a full-service media agency. Since then, it’s set...
In this week's episode of CMO moves, Shake Shack's Jay Livingston speaks with Adweek's creative and inclusion editor Shannon Miller....
Big Tech’s ad revenue slump doesn’t seem to be coming to an end anytime soon. Meta reported $ 27.2 billion...
Google recently began testing Topics API, the latest part of its Chrome Privacy Sandbox. It's a significant improvement over FLoC,...
Before co-founding ad tech and mar tech holding group Direct Digital Holdings in 2018, Mark Walker was chief operating officer...
Walmart Connect, the retailer’s internal media network for search ads and sponsored product listings on Walmart.com, added a trio of...
A new pair of marketing tools from Mailchimp aims to make machine learning capabilities more accessible to companies that don't...
Covid-19 is still battering media companies, but things are looking up for ViacomCBS' streaming ambitions and advertising revenue. While ad...