Criteo is all about agencies now. On Wednesday, during its full-year 2021 earnings call, the company announced the start of...
Take
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
AUCKLAND, Today: Independent brand response agency Chemistry has announced the appointment of a new senior creative team and three additions...
“Surveillance” is a loaded term, but it’s on the lips of regulators who are working to restrict targeted advertising online...
Top candidates are being snapped up at frenzied rates and businesses are realizing they must act faster to secure great...
The launch of Dove's iconic "Real Beauty" campaign in 2004 marked the first time I had ever seen a body...
Magnite acquired connected TV ad server SpringServe in July for $ 31 million as part of its ongoing ambition to...
Before a campaign goes live, Whtwrks' incoming president Tamara Zachery and her teammates do a "gut check," allowing people to...
Last year The Enthusiasts and Auckland University of Technology developed a new brand platform – ‘Find your greatness’. Now the...
It starts with a harmless goal to squeeze in just one more task before clocking out for the day--maybe a...