It takes a publisher around six weeks on average to test and deploy a new identity solution, not to mention...
Test
Marketers have a critical role to play in shifting demand toward greener products--so the thinking goes. But it's becoming apparent...
Paramount and Omnicom Media Group unveil a pilot test transacting on VideoAmp using the data activation platform Mediaocean to automate...
What is Lorem Ipsum? Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been...
In this episode of Brave Commerce, Gonzalve Bich, CEO of BIC, joins hosts Rachel Tipogaph and Sarah Hoffstetter to talk...
Privacy Sandbox APIs will be generally available starting in July. That means publishers have roughly one year to get acclimated...
May is Healthy Vision Month, a celebration established by the National Eye Institute in 2003. Taking note of the long...
As TikTok faces a possible U.S. ban for national security reasons, with CEO Shou Zi Chew testifying before Congress this...
The partnership between Axe and Lil Baby already had the sweet smell of success, given the rapper's open affection toward...
The International ANDY Awards is the first awards show of the season, and as such, it often predicts what campaigns...