“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written...
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Creators on iOS using Twitter's Super Follows monetization option can now see all interactions from their Super Followers under their...
Nearly 5,000 people in Sweden have called a secret number released by McDonald's--playing the brand's famous jingle using the keypad...
The Pentagon has implemented several methods to block digital ads in response to Sen. Ron Wyden's (D-OR) inquiry earlier this...
Samsung Ads is adding to its AVOD toolkit. To provide brands a way to buy media using their own first-party...
For publishers on the hunt for habitual readers, read-later apps like Pocket have become valuable stalking grounds. The 14-year-old company,...
With flu season bearing down and the pandemic still in full swing, CVS is rolling out new ways to encourage...
Gaming saw significant gains over the past two years as homebound sports fans opted to connect and game virtually. EA...
Rewarded video is a staple of mobile game monetization. So why isn’t rewarded audio a thing? That’s the question Amit...
Sports business publisher FOS, recently rebranded from Front Office Sports, is working with the investment app Public to underwrite the...