“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Julie Rubash, chief privacy counsel at Sourcepoint. Dark patterns – or website designs that manipulate users into performing specific actions – are widespread these days. In fact, one recent study from Princeton examined 11,000 shopping… Continue reading »
The post Step Into The Light: Why Publishers Need To Stop Using Dark Patterns Now appeared first on AdExchanger.
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