The two minutes of television inventory sold by multichannel video players (MVPDs) – which can be made addressable by targeting...
verizon
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Down, But Still Substantial Verizon’s media biz dropped 5.8%...
Like the New England Patriots, Verizon will pick up where it left off at last year’s Super Bowl. Though in...
Verizon will take a $4.6 billion goodwill impairment charge in the fourth quarter, acknowledging that its Oath business unit has...
Shorting AdsVerizon is inching away from the grand advertising ambitions it once had for Oath. The ad unit has a...
Verizon has gone back on its oath to advertisers and publishers.The telecom giant said Monday it will rebrand its media...
Verizon’s Oath content and advertising subsidiary brought in $1.8 billion in the past quarter, down 6.9% from the same period...
Jay Seideman will present on programmatic best practices at AdExchanger's upcoming Programmatic IO New York conference on Oct. 15-16.AT&T’s new...
Oath COO Guru Gowrappan will take the reins of Verizon’s media and advertising subsidiary following the departure of Tim Armstrong,...
The writing was on the wall, but now it’s written in ink: Oath honcho Tim Armstrong will leave Verizon at...