Roku did way better than the TV ad market at large in Q2, despite a major pullback in ad spend from brands across the board. Platform revenues, which include advertising, grew 46% YoY to $ 244.8 million, Roku said Wednesday during its Q2 earnings call. Overall, revenues increased 42% YoY to $ 356 million in the quarter.… Continue reading »
The post Roku Outperforms Ad Industry, Says TV Spend Won’t Recover Until ‘Well Into’ 2021 appeared first on AdExchanger.
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