Digital ad verification provider Integral Ad Science is now integrated with Pinterest and able to deliver marketers viewability and fraud measurement for Pinterest’s mobile application inventory. IAS said its reporting includes standard Pinterest ads and video ads for in-app inventory, and it is refreshed on a daily basis. Advertisers can now access viewability and invalid…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Marketing Morsels: Hidden Valley Ranch, La-Z-Boy, Topps & More
Flashback: Jane Pauley and Deborah Norville Revisit Today’s 1989 Succession Drama
Ally Financial Revives ‘Banksgiving’ With A TikTok Twist