April 20, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Disney Puts Streaming Center Stage in Major Restructure

The Walt Disney Company is reorganizing and streamlining its media and entertainment businesses to position its burgeoning and fast-growing streaming arm at the center of its entertainment future. As part of the restructure, the company will bring distribution and commercialization, including Disney ad sales chief Rita Ferro’s advertising sales team under the media and entertainment…
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