December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

The Trade Desk Sets Record Earnings as Marketers Embrace Programmatic Advertising

The Trade Desk posted record-high quarterly revenue in Q3, attributing the growth to the continued embrace of data-driven advertising brought on by the novel coronavirus pandemic. The demand-side platform earned $ 216 million in revenue, up 32% from Q3 of 2019. That uptick includes 100% growth in connected TV, a medium that saw a surge in…
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