March 2, 2021

Programmatic

In a world where nearly everyone is always online, there is no offline.

Verizon Media Expands Its Ad Sales Deal With Microsoft

Verizon Media is expanding its long-standing ad sales arrangement with Microsoft as the telecom giant’s ad-tech unit looks to solidify its footing in the marketplace. The telecom’s supply-side platform now represents display inventory for MSN and Outlook, adding to the video, search, native and Xbox inventory the ad-tech unit sells on behalf of Microsoft. After…
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