April 21, 2021

Programmatic

In a world where nearly everyone is always online, there is no offline.

YouTube Discloses ‘Violative View Rate;’ Small Business Group Calls Out Amazon Over Antitrust

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Violation Rate To demonstrate that it can be effective at finding and removing rule-breaking videos, YouTube will start disclosing a new metric ­called the Violative View Rate. Essentially, it’s the percentage of total views going to videos that run afoul of YouTube’s guidelines beforeContinue reading »

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