April 27, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

6 Burning Questions About Apple’s ATT Privacy Framework

AppTrackingTransparency enforcement officially began in late April. But advertisers, publishers and mobile ad tech vendors are still grappling with a lot of head scratchers – and the dust is far from settled. Until the release of iOS 14.5 last month, among the biggest unknowns consuming the mobile ad ecosystem was the agita-inducing question of timingContinue reading »

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