May 17, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

When Cookies Are Finally In The Rearview Mirror, Leave The Metrics Game With Them

By Will Kunkel, VP of Marketing at Stirista This article is sponsored by Stirista. There’s really no excuse for ineffective campaigns anymore. These are big words – but they reflect the significant momentum toward confidence in data as both sides of the ad spectrum look for solid footing in the wake of rapid changes. TheContinue reading »

The post When Cookies Are Finally In The Rearview Mirror, Leave The Metrics Game With Them appeared first on AdExchanger.


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