By: Inder Singh, SVP Commerce, InMobi Jimit Doshi, Vice President, Head of Revenue and Operations, InMobi Commerce Retail media has taken the marketing and advertising world by storm. And we have reasons – actually, 30 billion reasons – why we believe its ascent is only beginning. According to eMarketer’s latest forecast, advertising spend could exceed $ 30 billion… Continue reading »
The post Three Ways Marketers Will Use Retail Media To Monetize Digital Shopping Channels In 2022 appeared first on AdExchanger.
More Stories
Marketing Morsels: Hidden Valley Ranch, La-Z-Boy, Topps & More
Flashback: Jane Pauley and Deborah Norville Revisit Today’s 1989 Succession Drama
Ally Financial Revives ‘Banksgiving’ With A TikTok Twist