Matt Kalish had long been frustrated by the lack of growth in creator media on channels like Twitch, YouTube, and...
Monetize
What happens when an ad tech developer partners with a cybersecurity expert to start a new company? You end up...
Spotify's latest advertising product, Live Experiences, lets brands integrate with and sponsor its events for the first time. The company...
ClashTV, an online and mobile livestreaming platform, wants to be a home for high-action, clippable sports such as streetball (a...
Despite the industry's efforts, low-quality supply continues to be a regular component of the programmatic supply chain, according to July's...
ArcSpan's new DMP, called AMS, was specifically built to organize a publisher’s first-party data into buyable contextual audiences and also...
What do zombies, K-pop and gaming have in common? Well, if you're Ned Sherman, chief business affairs and legal officer...
Meta began testing two new ways for creators to monetize their presence in Horizon Worlds. The company explained in a...
By: Inder Singh, SVP Commerce, InMobi Jimit Doshi, Vice President, Head of Revenue and Operations, InMobi Commerce Retail media has taken...
Rewarded video is a staple of mobile game monetization. So why isn’t rewarded audio a thing? That’s the question Amit...