May 13, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Ad Council and Amazon Spot Shows How Love and Identity Go Hand-in-Hand

The Ad Council celebrated Valentine’s Day 2015 with the PSA “Love Has No Labels,” which went on to win an Emmy for Outstanding Commercial. The ad kicked off an ongoing campaign, which continues this Valentine’s Day with “Alexa, What Is Love?” a 30-second spot developed with Amazon Ads. Directed by Rodney Lucas, the spot shows…
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