“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is by Lauren Douglass, SVP of global marketing at Channel Factory. TV and digital advertising remain siloed today despite the lines between devices becoming increasingly blurred. And now that YouTube has moved its YouTube Brandcast event to… Continue reading »
The post YouTube Is Pushing To Close The Gap Between Linear And CTV appeared first on AdExchanger.
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