May 4, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Q1: Facebook Is Banking On Reels – And Reeling From Signal Loss

Signal loss – and dealing with it – was a big theme during Meta’s first quarter earnings call on Wednesday. Mark Zuckerberg referred to signal loss due to Apple’s privacy changes as a “meaningful headwind.” Even so, Meta’s stock surged in after-hours trading – up nearly 18% from market close – on better-than-expected daily user growth andContinue reading »

The post Q1: Facebook Is Banking On Reels – And Reeling From Signal Loss appeared first on AdExchanger.

AdExchanger