November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Supply Chain Transparency Is Key To Supply Path Optimization

An interview withJill WittkoppVP of Product Jill Wittkopp, VP of product at the IAB Tech Lab, will be speaking at Programmatic I/O, taking place in New York City from October 17-18. Click here to register. You can’t have supply path optimization (SPO) without supply chain transparency. The IAB Tech Lab’s ads.txt and sellers.json initiatives shedContinue reading »

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