December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

PubMatic Code Didn’t Wait For User Consent: Why Publishers Need To ‘Be Distrustful By Design’

Ad tech companies manage billions of advertising bids across thousands of publishers in a matter of milliseconds. So, when a privacy error slips through cracks, it can metastasize into a

The post PubMatic Code Didn’t Wait For User Consent: Why Publishers Need To ‘Be Distrustful By Design’ appeared first on AdExchanger.

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