How would you describe the state of privacy in the ad tech industry? “In one word: fragmented,” said Tony Katsur, CEO of the IAB Tech Lab, speaking during a virtual event hosted by ID5 on Thursday. You already need both hands and one foot to count the number of US states that have passed comprehensive […]
The post Solving For Identity With Privacy In Mind Is ‘The Issue Of Our Industry’s Time’ appeared first on AdExchanger.
More Stories
A Bon Viant; The End Of Indie Middleware
How Burger King Drank Wendy’s Milk Shake
For Advertisers, Hydration Breaks Were the Star of the World Cup