Dailymotion teams up with Scroll Media to supercharge video ads in New Zealand

AUCKLAND, Today: Dailymotion Advertising, the top global video marketing platform, is excited to announce a partnership with Scroll Media, a leading digital platform in New Zealand.

With Scroll Media’s vast ad network, including major publishers like Healthline, Gameloft, Autotrader, Student Job Search, and Pricespy, this collaboration aims to enhance video advertising reach and offer high-intent audience insights.

Scroll Media excels in integration, video, sponsored content, branded partnerships, and direct audience buys, perfectly aligning with Dailymotion Advertising’s advanced video technologies. This boosts reach and engagement in New Zealand’s diverse markets.

The Dailymotion video player is a top-tier, instream solution, compliant with MOAT and IAS, achieving 85% view-ability without any UGC content. Advertisers gain full-funnel video performance, deep consumer behaviour insights, high-impact video ad units, and cookieless data solutions.

“Partnering with Dailymotion Advertising in New Zealand allows our clients access to video ad experiences powered by AI, on the Dailymotion video player that resonate with consumers and drives unparalleled campaign success.” – Jane Ormsby

Vijay Kunduri, Dailymotion Advertising MD of APAC, with over 28 years in audience engagement in the AdTech sector, highlights the partnership’s significance:

“We are delighted to partner with Scroll Media for video advertising sales representation in NZ, given the success of their Gameloft partnership, another Vivendi owned company.

“We are happy to provide brands in New Zealand with premium instream inventory at scale, along with our proprietary data solutions for media planning and measurement,” Vijay adds.

Jane Ormsby, MD of Scroll Media, adds, “Partnering with Dailymotion Advertising in New Zealand allows our clients access to video ad experiences powered by AI, on the Dailymotion video player that resonate with consumers and drives unparalleled campaign success.”

• More info here: Dailymotionadvertising.com