ANA, Scope3 Urge Industry to Reduce Carbon Emissions Without Hampering Ad Performance

Global carbon emissions must be lowered by two-thirds over the next decade to avoid reaching a dangerous global warming threshold, the Association of National Advertisers cautioned in its new “Sustainability in Media Planning” report, adding that the ad industry–particularly digital ads–is a major contributor to those emissions. With Climate Week NYC taking place this week,…
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