Is it too soon to start thinking about New Year’s resolutions? Since taking on AdExchanger’s CTV beat at the beginning of March, I’ve learned a lot about the industry from the perspectives of publishers, measurement companies, platforms and even a few brands. So next year, to round out my education, I’m setting a goal for […]
The post Why Hyper-Local Planning Agency Novus Media Likes Buying CTV Programmatically appeared first on AdExchanger.
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