Pharmaceutical companies Dermavant and Botox Cosmetic have turned to Snapchat to teach consumers about their products’ FDA-approved use. To coincide with World Psoriasis Day on Oct. 29, Dermavant released a Snapchat Lens themed to its product Vtama that opens an augmented reality mini-game where the user’s character can walk across the roofs of stores with…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Indies promote the power of collaboration at IMANZ shindig
Kiwis choose their top 10 TV ads
New partnership between Go Media and Canoe Racing NZ