There’s a classic problem in the ad tech and mar tech ecosystem. Although there are tens of thousands of vendors across the Lumascape, helpfully bucketed by dozens of three-letter acronyms (CDPs, DMPs, SSPs, etc.), nobody has any idea what anybody does. And no company’s site or press release provides any help at all. Blurbs is […]
The post Meet Blurbs, The Latest Startup Trying To Actually Explain What Programmatic Vendors Do appeared first on AdExchanger.
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