For a moment in time, agencies and brands upped their efforts to reach diverse audiences and spend on diverse-owned media....
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Advertisers that rely on ad tech vendors to protect them from buying ads on shoddy, offensive or deceptive news content...
Advertisers, are you still watching? Netflix recently released the second installment of its What We Watched Report, which represents 99%...
In recent years, Google has been at the forefront of pushing the boundaries of what is possible. One of its...
The 2016 presidential election gave Americans a taste of the disinformation, misinformation and platform manipulation that’s coming for political media. ...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Attribution vs. Contribution Ad platform over-attribution is boiling over...
Google has fundamentally transformed the online search experience with its AI search engine AI Overview, which incorporates videos and images,...
The Summer of 1999 was a pivotal moment in the U.S. cultural zeitgeist: Latin pop music burst into the mainstream,...
Welcome back to The Garage: Tools for Retail Media Innovation. Hosted by Evan Hovorka, vp of product and innovation, and...
Yahoo Advertising struck a data-sharing deal with retail media network Kroger Precision Marketing, ADWEEK can exclusively reveal. This will let...