The first step in the retail media evolution is for every retailer to create its own data-driven ad platform. Check....
advertising
A recent trend of false advertising class-action suits has plagued the food and CPG industry. The latest product in the...
Imagine you’re deep into streaming game five of the NBA playoffs. After enduring the same car commercial countless times, frustration...
Remember that car you had in college? You took it everywhere and used it for everything. You loved it. Sadly,...
Amazon kicked off its first-ever upfront event with advertising right out of the gate, including pitches about its scale, shopper...
No advertiser, publisher, tech vendor or platform is immune to signal loss. But Reddit, which will host its first-ever earnings...
Hey Readers, Welcome to the AdExchanger Commerce Newsletter. This week, we’re catching up with Shopify, which, in the past couple...
Audio platform Spotify made its first appearance at NewFronts week on Wednesday evening, part of a larger bid from the...
According to the IAB, digital video will pass linear in ad spend in 2024. And with this new age of...
The Association of New Zealand Advertisers (ANZA) welcomes the release of the Advertising Standards Authority’s (ASA) new Food & Beverage...