“Surveillance” is a loaded term, but it’s on the lips of regulators who are working to restrict targeted advertising online...
advertising
AI can help mitigate bias in advertising – but it’s still early days. On Wednesday, IBM Watson Advertising and the 4A’s...
"On TV & Video" is a column exploring opportunities and challenges in advanced TV and video. Today's column is by...
The biggest US tech companies – Alphabet, Meta, Amazon, Apple and Microsoft – are often lumped together. But their ad platform...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
By Patrick Shea, Co-Founder, AdDaptive Intelligence Remember the quaint days when simply capturing, sharing and using data was a competitive...
Neighborhood social network Nextdoor promoted Stephanie Lawrence to head of advertising agency development, making her the first person to hold...
Colleen DeCourcy, the creative trailblazer who has led Wieden+Kennedy through one of its most successful eras, announced today she is...
"On TV & Video" is a column exploring opportunities and challenges in advanced TV and video. Today's column is by...
By Ravi Patel, Director, Customer Transformation Product, PwC Your digital advertising supply chain is in a vast, impenetrably murky cloud...