Even opponents of Chrome’s third-party cookie deprecation plan mostly agree that Google intends to follow through this time. Which means...
cookies
Axel Springer announced a multiyear partnership with video monetization platform Connatix to create new contextual video ad inventory on certain...
A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem… The post Comic: Cookies n’ Chrome appeared first on AdExchanger....
It’s happening folks. The Chrome Privacy Sandbox is going live, third-party cookies will be phased out on Chrome by the...
The end of third-party cookies isn’t “Armageddon for marketers,” says Wendi Dunlap, Mediahub’s newly appointed EVP of business intelligence and...
Google announced today that it will remove cookies, the tried and true data tracking tech, for 1% of Chrome users...
As the digital advertising industry upgrades its privacy protections for consumers, some ad tech providers have wondered what the business...
If we are to build a more virtuous circle of data usage, consumers must be at the center. How do...
In the two years since the beginning of the end of third-party cookies, we have learned quite a lot about...
If CNAME access and third-party cookies go away, identity companies – and most of their clients and partners – are...