The Twitter mobile application features a Data Saver mode that will cause the app to use less data when users...
Data
Jeff White CEO“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution...
Regardless of the ongoing debate as to the viability of panels, the TV measurement industry is starting to increasingly rely...
Vizio has walked a tricky tightrope since launching its advertising business in late 2019. It needs its advertising and data...
On Monday, the business publisher Axios announced that it had been acquired by the media conglomerate Cox Enterprises for $...
The sprawling media company Red Ventures, home to dozens of publishers including Bankrate and Lonely Planet, announced on Thursday that...
The Health Insurance Portability and Accountability Act (HIPAA) is the most mature and comprehensive health data protection law in the...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Weird First Dates … I Mean Data Nothing...
Finding the right moment to bring food and beverage products to market was once guided by focus groups and surveys....
For decades, political advertisers have spent big to promote their candidates on linear television in the weeks leading up to...