Heineken has made changes to both the creative and media sides of its global agency relationships, expanding its partnerships with...
Expands
Liquid I.V., the thirst-quenching brand best known for its flavorful, travel-friendly electrolyte drink powders, will be further amplifying its non-GMO...
YouTube’s quest to siphon TV budgets took another couple of steps Wednesday, when the video platform unveiled “advanced contextual targeting”...
Pictured (L-R) Sophie Douglas, Nick Piper, Hannah Rogers, Dom Henshall. Method has expanded its team and customer connection with four...
Pictured (L-R) Sophie Douglas, Nick Piper, Hannah Rogers, Dom Henshall. Method Media has expanded its team and customer connection with...
As streaming TV takes off, Vizio Ads is scaling up its offering to include video retargeting. Advertisers on Vizio TV’s...
Ad management firm Freestar said Tuesday it has acquired Chocolate’s app mediation platform so it can serve more mobile app...
OpenAP is enabling attribution within its advanced TV marketplace via an iSpot partnership. OpenAP is a consortium of TV networks...