Amazon Expands Its Influence On Video Infrastructure, Releases Publisher Workflow Tools

AdExchanger |

Amazon wants to own a greater chunk of the video supply chain. Its cloud division, Amazon Web Services, released a suite of video tools called AWS Elemental Media Services on Monday, designed to help live and on-demand video content providers manage workflow. It is available only as a managed service for now. “We’re trying toContinue reading »

The post Amazon Expands Its Influence On Video Infrastructure, Releases Publisher Workflow Tools appeared first on AdExchanger.

Read more

Dailymotion Programs A New Programmatic (And Publisher) Strategy

AdExchanger |

The French video platform Dailymotion is a fraction of Google’s size – YouTube’s 1.5 billion-plus monthly viewers dwarf Dailymotion’s 300 million. But scale isn’t stopping the company from repositioning its platform to woo US advertisers and publishers from the dominant video-sharing site. Breaking into a video market ruled by streaming video services such as NetflixContinue reading »

The post Dailymotion Programs A New Programmatic (And Publisher) Strategy appeared first on AdExchanger.

Read more

Sports SVOD Service FuboTV Finds Room For Ads

AdExchanger |

In its short, two-year lifespan, FuboTV, a streaming video service specializing in live sports content, has mostly monetized through paid subscriptions. But after raising a $55 million Series C round in June – and pushing to grow subscribers for its new skinny bundle, Fubo Premier – it’s turned its attention to its tech stack. FuboTVContinue reading »

The post Sports SVOD Service FuboTV Finds Room For Ads appeared first on AdExchanger.

Read more