“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
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Mariah Carey and Snapchat Spotlight are on to the next holiday. The pop legend's "All I Want for Christmas" challenge...
You may or may not know, today is Data Privacy Day. Here's a short history of what it means and...
Does it feel like every time you get into a good groove with your Google Ads, the search giant switches...
Google has agreed to deeper oversight of its clutch of cookie-replacement proposals, Privacy Sandbox, by the U.K.'s Competition and Markets...
As the end of another year approaches, premium retail brands continue to navigate a new post-Covid era that sees the...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
"On TV & Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written...
The digital ad industry has a few more reliable constants than fraud, a problem that costs advertisers $ 51 million...
2021 continues to be the year in which consumer buying behaviors and sentiments are seismically shifting. The pandemic seemingly continues...