Snapchat introduced ecommerce advertising capabilities on Thursday, including a product catalog ad format called Collection Ads, a performance marketing agency...
mobile
Organic use of Facebook Stories is on the rise, and now Facebook is making the case to advertisers.On Wednesday, Facebook...
Virtual reality still has much runway to travel before it lands a permanent spot on the media plan. It’s niche.But...
AdColony laid off roughly 10% of its US workforce late last week amid struggles to gain a foothold in the...
Oath COO Guru Gowrappan will take the reins of Verizon’s media and advertising subsidiary following the departure of Tim Armstrong,...
For the last four years, mobile measurement company TUNE has been “fighting with one hand tied behind its back,” said...
The robots are taking over user acquisition on Facebook and Google, and that’s (mostly) a good thing.Whenever one of the...
The in-app header bidding space is gathering momentum – but not fast enough for AppLovin.The mobile ad network has acquired...
When DoorDash partnered with The Cheesecake Factory in December to give away 10,000 free slices of cheesecake, the food delivery...
App demo and analytics platform AppOnboard is angling to help users avoid downloader’s remorse.On Thursday, the company released a product...