AdColony laid off roughly 10% of its US workforce late last week amid struggles to gain a foothold in the...
mobile
Oath COO Guru Gowrappan will take the reins of Verizon’s media and advertising subsidiary following the departure of Tim Armstrong,...
For the last four years, mobile measurement company TUNE has been “fighting with one hand tied behind its back,” said...
The robots are taking over user acquisition on Facebook and Google, and that’s (mostly) a good thing.Whenever one of the...
The in-app header bidding space is gathering momentum – but not fast enough for AppLovin.The mobile ad network has acquired...
When DoorDash partnered with The Cheesecake Factory in December to give away 10,000 free slices of cheesecake, the food delivery...
App demo and analytics platform AppOnboard is angling to help users avoid downloader’s remorse.On Thursday, the company released a product...
Generating loyalty in the casual dining space is about more than just serving up tasty food.Competition is fierce, and without...
Scruff has a love/hate relationship with programmatic advertising.When the gay dating app, which now has more than 12 million users,...
Uber, Postmates, Yelp, SmartNews and other nongaming apps are scooping up growth marketing talent from the mobile gaming world – and...