NBCUniversal and Twitter announced a new global partnership on Monday that will make it easier for marketers to reach global...
NBCU
As consumers increasingly use their living room TVs to watch streaming content via CTV and apps, NBCUniversal has pushed the...
Over the past two years, NBCU has made inroads in the commerce arena, building capabilities that drive transactions directly and...
Bringing online buying practices to OTT isn’t as simple as plugging in a buying platform and revving it up. If...
Former Warner Bros. TV president Susan Rovner, who left the company Oct. 2, is heading to NBCUniversal to head up...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Peacock Measures Its Feathers Ah, there’s nothing that says autumn...
When we last checked in with Comcast in April, the company was warning investors that its Q2 revenue hit would...
Two years ago, Disney’s presence at the Cannes Lions International Festival of Creativity focused on social inventory within the Disney...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Paying For Mistakes NBC has notified some brands and agencies...
Keep calm and … develop automated systems for advanced TV ad buying?A question mark loomed over OpenAP when founding member...