AUCKLAND, Today: A new player has landed in New Zealand’s content space, shaking up how brands use user-generated content (UGC)....
platform
On Wednesday, Bluefish, an AI marketing platform that helps advertisers understand and refine how they’re showing up in AI queries,...
Walled garden platform advertisers may not know where their ads were served or who they targeted, and have no log...
A new digital platform, Headspace Invaders, has launched to help young people recognise and respond to harmful content online. Designed...
It’s an influencer world; we’re just living (and advertising) in it. Content creators have become a powerful force in the...
AUCKLAND, Today: Colenso BBDO has been named the new strategic and creative lead for Tika — a ground-breaking legal service...
Dentsu-owned media agency Carat wants to understand audiences better, and its solution is an introvert’s dream: cut down on human...
Sources say Amazon is gunning for The Trade Desk’s clients to win market share Adweek Feed
Kantar’s first Ad Impact Award of the year goes to KitKat. The ad refreshes the iconic “have a break, have...
AUCKLAND, Today: HELL is turning up the heat with a bold new brand platform, reigniting its rebellious spirit and deepening...