Agentic commerce can't stop, won't stop; Perplexity is officially done with its ads business; and AppLovin may launch its own...
Protocol
In the weeks leading up to the IAB Annual Leadership Meeting, there was an uproar on LinkedIn about the agenda....
Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem … The post Comic: “I Need Some Coffee Context...
Retail media gets its own special kind of AI agents; xAI has a CSAM problem; and Discord might be trying...
You Down With UCP? The IAB Tech Lab isn’t going to let some agent replace it as the de facto...
The AI advertising agents will need their own trade group eventually. For now, though, a bunch of companies are forming...
The IAB Tech Lab released a series of new specifications to its ads.txt and sellers.json protocols, the latest effort from...