Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Down With Tradition Traditional media, walloped by the pandemic’s...
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Google released a direct response ad format for YouTube on Thursday that will make YouTube ads more shoppable, and more...
Popular YouTube channels for kids are migrating to the TV set through The Roku Channel and other ad-supported apps. Launched...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Mobile Video In TV’s Clothing YouTube may struggle to...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up hereWhoTube? As Google prepares to report second quarter earnings Thursday,...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Watch And Learn Facebook really wants those TV ad dollars...
As a joint venture between Universal Music Group and Sony Entertainment, Vevo owns the sales and distribution rights to 350,000...
For YouTube, it’s all about the big TV screen. At least, that was the messaging the Google-owned video platform pushed...
Although Facebook, Instagram, YouTube and Twitter are getting more expensive, they remain the go-to places for brand-building campaigns. That’s the...
Marketers are reacting differently to YouTube’s latest brand safety flare-up compared to 2017, when scores of global brands suspended YouTube...