Now that YouTube is barreling into the CTV space, legacy programmers are putting their collective foot down about what counts...
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Now that short-form video giant YouTube is entering the TV measurement debacle, fresh debate is afoot. The post TV Programmers...
Section 230 protects tech platforms, but the Supreme Court is hearing a challenge to the statute. Plus, the latest in...
Team Whistle says TikTok’s programmatic ad offerings pale in comparison to YouTube’s more robust, Google-supported ad platform. But while YouTube...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The New You YouTube is once again the...
YouTube said Monday that revenue sharing will begin for creators of YouTube Shorts Feb. 1, enabling them to earn money...
The NFL's coveted Sunday Ticket package has a home in streaming for the first time. Google and the NFL reached...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Podcast To Cart Podcast advertising is plagued by measurement...
The Mind Reader Super Bowl ad from Amazon took home the crown as YouTube's top ad for 2022. Google creative...
Showing the same ads to the same people over and over benefits neither the advertisers nor the viewers, and Google's...