YouTube will sunset the once-popular targeting tool called Maximize Lift bidding. The tool helps marketers target users who are not...
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“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is by...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Shrinking Podcastiverse Podcasting has consolidated dramatically, perhaps...
Look out, Pluto TV and Tubi. YouTube is now offering free, ad-supported TV shows as it looks to compete more...
Studio71 has added another podcast to its growing stable. Comedy talk show podcast Jumpers Jump has joined over 100 other...
YouTube debuted its YouTube CTV Ads Leaderboard Thursday, The list showcases the top 10 ads from campaigns that ran on...
YouTube extended its blocking of access to channels associated with Russian state-funded media outlets worldwide, from just across Europe. The...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Game On AppLovin is a gaming content fortress...
YouTube AdBlitz, the Google-owned video site's hub for Super Bowl ads, is back for its 16th season. The first batch...
YouTube topped 5 trillion all-time views of YouTube Shorts, CEO Susan Wojcicki said in her latest letter to the creator...